Businesses across various industries use emails for connecting with the audience, marketing products, and building relationships. This isn’t different in the healthcare industry as here also medical organizations use email for business communication and keeping patients informed. For example, doctors, physicians, and even clinics use emails to remind the patient of an appointment. Also, it is used to educate customers on health-related matters, product launch, and sharing health tips, etc.
According to stats, the number of email users is estimated to reach 2.9 billion this year. This means that email marketing is going nowhere anytime soon and with a proper strategy in place, marketers can unleash its many benefits.
If you are running a healthcare business and have plans to start email campaigns, you must have a look at the following benefits healthcare businesses are already getting from email marketing.[Read more…]