Submission Guidelines

Western Pennsylvania Healthcare News (WPHN) features fresh, in-depth, relevant information and healthcare articles for our online audience of 10,000+ healthcare leaders and professionals throughout the year.

As a healthcare business publication, we cover and cherish our relationship with the entire healthcare industry and cover the whole continuum of care.

Our audience includes healthcare professionals, physicians, nurses, hospital executives and department heads, insurance providers, attorneys and accountants, home care and nursing home administrators, healthcare students, university and allied health school professionals, and suppliers of products and services to the healthcare arena.

We focus on rehabilitation, nursing homes, home care, hospice, men’s health, women’s health, and pediatrics. If your business crosses into any part of the healthcare sector, you should make it your business to be a regular part of Western Pennsylvania Healthcare News.

Contact Daniel Casciato at [email protected] to submit a bylined healthcare article, sponsored post, or press release to our online publication.

If you’re interested in advertising with us or sponsoring an article, visit our Advertising page for more details.

What We Accept

✅ Exclusive articles (original content not posted elsewhere)
✅ Non-exclusive articles (previously published—please disclose and confirm reprint permission)
✅ Editorial interviews (see Paid Services below)  

Submission Checklist

• A compelling title (in Title Case format)
• Short author bio (200 words or less)
• A link to the author’s personal LinkedIn or other professional social media profile
• Author headshot (75 dpi, 250×250 px, .jpg or .png)
• Optional: A featured image related to the article content (75 dpi, 900×600 px, .jpg or .png). This image will appear at the top of the article. Please ensure the image does not include any company branding. If no image is provided, our editorial team will select one from our licensed stock library.

Content Guidelines

• Write in third person (unless it’s an opinion piece)
• No footnotes or endnotes—use hyperlinks in main content only
• Articles must be educational, not promotional (no company or product mentions)
• Tone: Friendly, informative, and conversational
• Minimum 700 words
• Relevant third-party links (no promotional links)

Company/product links are not allowed in the article, unless part of a paid arrangement. You may mention the author’s company’s name once in the bio (with no hyperlink).

Revisions & Edits

We may edit, revise, or decline submissions that don’t meet our standards.

Topics we cover regularly include:

• Addiction/Mental Health/Recovery
• Clinical Topics and Research Developments
• Consulting and Outsourcing
• Healthcare Legislation and the Regulatory Environment
• Healthcare Real Estate, Design, Construction, and Facility Management
• Education
• Eldercare
• Employment Issues
• Legal Issues
• Marketing and Communications
• Nursing
• Pediatric Healthcare
• Physical Therapy
• Practice Management
• Rehabilitation
• Senior Living
• Social Media Strategies
• Technology
• Telemedicine/Telehealth

Events

Have a special event coming up? Any conferences or meetings the readers should be aware of? Please send us the name of the event, location; dates; and contact information.

Press Releases

• We encourage you to send your press releases on breaking news, awards, new hires, promotions, and other things that your organization is proud and excited to announce.
• We welcome and encourage photos (75 dpi) with submissions.
• All press releases should clearly and thoroughly describe your product or service.
• If your product or service is not healthcare specific, it is helpful to tell us how it applies to the healthcare community.

Social Media Channels

If you have news that must be distributed immediately, we’ll post it on our social media accounts—LinkedIn, Twitter and Facebook. Collectively, among the Western Pennsylvania Healthcare News team, we have 10,000+ social media connections.

Paid Interviews

For professionals or organizations seeking a polished feature, we offer a premium editorial interview service. Ideal for executives, entrepreneurs, and thought leaders.

Because of the time and resources involved, we charge a one-time fee of $300 for this exclusive feature. This covers the entire process—from developing a custom questionnaire to professional writing, editing, design, and online publication.

Please note: All interviews are conducted exclusively via email. We do not offer phone or in-person interviews.

This fee ensures that we can allocate the necessary resources to create a compelling and professional piece that effectively highlights your story. If you want to schedule an interview for you or a client,  please get in touch with Daniel Casciato at [email protected].